Business & Corporate news in Hotel Royale Chulan
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LPNM records RM2.3 billion in potential pineapple investments at MAHA 2026
The Malaysian Pineapple Industry Board (LPNM) recorded RM2.3 billion in potential investments from MoUs signed at MAHA 2026 in Serdang. The figure is over 25% of the RM8 billion target set by the agriculture ministry. LPNM will focus on downstream processing and high-value products like a natural sweetener from pineapple extracts.
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Six Agrobank customers win Proton X50 in MAHA 2026 draw
Six Agrobank customers each won a Proton X50 in the monthly draw of the Mega Million 3.0 campaign. The prizes were handed over at a ceremony at MAEPS, Serdang, yesterday. The campaign offers prizes worth over RM2.5 million.
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PROTON joins National Day parade with 14 vehicles, showcases e.MAS models
PROTON and its subsidiary PRO-NET participated in the 69th National Day parade at Dataran Putrajaya with 14 vehicles. The line-up included iconic models like the Proton Saga and EV models from e.MAS, highlighting the brand's shift towards electric mobility. PRO-NET CEO Zhang Qiang said the participation reflects PROTON's journey as a national brand and e.MAS's role in the country's mobility future.
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NAFAS, Chinese firms sign RM1.5b MoU for integrated fertiliser industry
The National Farmers Organisation (NAFAS) signed a five-year MoU with China's Guizhou Phosphate Chemical Group and Jiangsu Chemical Design Institute at MAHA 2026 in Serdang. The RM1.5 billion collaboration aims to develop an integrated phosphate fertiliser industry, including a raw-material processing facility and long-term supply agreements. The signing was witnessed by Agriculture and Food Security Minister Mohamad Sabu.
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Pineapple entrepreneur association expands SG1 cultivation area
The Pertubuhan Pengusaha Nanas SG1 Malaysia association was inaugurated at MAHA 2026 in Serdang, Selangor, with the aim of expanding SG1 pineapple cultivation to 2,000 hectares within six years. The Ministry of Agriculture and Food Security stated the target aligns with its goal of reaching RM2 billion in pineapple exports by January 2028.
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RM2 billion becomes the target
The Malaysian Pineapple Industry Board (LPNM) launched new export and branding guidelines at MAHA 2026 in Serdang to boost the industry's competitiveness. The government targets raising pineapple export value from RM1.02 billion in 2025 to RM2 billion by 2027.
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PKPS, Nafas sign RM30m MoU to expand market access, strengthen agrifood supply chain
Selangor Agricultural Development Corporation (PKPS) and National Farmers Organisation (Nafas) signed a memorandum of understanding at MAHA 2026 in Serdang. The RM30 million collaboration will see both organisations distribute each other's products through their respective networks to expand market access nationwide.
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14 MoUs worth RM1.49bil inked at Maha Trade Days 2026 opening
At the opening of Maha Trade Days 2026 in Serdang, 14 MoUs worth RM1.49 billion were signed, reflecting investor confidence in Malaysia's agri-food sector. The agriculture minister targets RM8 billion in commitments and highlighted potential in coffee, cocoa, pineapple, and durian products.